TikTok Pixel
The TikTok Pixel is a piece of code that you can place on your website that allows advertisers to share website visitor events to TikTok via a browser.

ByteDance is a Chinese multinational internet technology company headquartered in Beijing and legally domiciled in the Cayman Islands. Founded by Zhang Yiming, Liang Rubo and a team of others in 2012, ByteDance developed the video-sharing social networking services and apps TikTok and Chinese-specific counterpart Douyin. The company is also the developer of the news and information platform Toutiao ("Headlines"). As of June 2021, ByteDance hosts 1.9 billion monthly active users across all of its content platforms. ByteDance has garnered public attention over allegations that it worked with the Chinese Communist Party (CCP) to censor and surveil content pertaining to Xinjiang internment camps and other topics deemed controversial by the CCP.
Lark is an all-in-one collaboration platform developed by ByteDance, designed to streamline team communication and productivity. It integrates essential tools such as messaging, video conferencing, calendar management, document creation, cloud storage, and email into a single, user-friendly interface. Lark is available across multiple devices, ensuring seamless collaboration for teams, whether they are working remotely or in the office.
The TikTok Pixel is a piece of code that you can place on your website that allows advertisers to share website visitor events to TikTok via a browser.
Toutiao is a Chinese news and information content platform and a core product of the China-based company ByteDance.